Chairman ARIG
(Airline Revenue Integrity
Group),
76A New Road,
Penn,
Bucks,
HP10
8DN,
Paulrose.rmltd@btopenworld.com
Date
Dear Sir,
I am writing to you in my capacity as chairman of A.R.I.G. ( Airline Revenue Integrity Group ) on behalf of our airline membership, which currently consists of more than 60 of the World’s leading airlines, the leading Revenue Integrity software suppliers and two GDSs (Sabre and Amadeus).
A.R.I.G. is an independent group
consisting or airlines which recognise and share a common problem of revenue
leakage. This originates from abusage of their passenger inventory by travel
agents predominately ( and some passengers). Apart from the loss of potential
revenue resulting from no-show passengers or late cancellations, airlines also
suffer a further cost and hence revenue loss arising from costs incurred from
GDS charges for these bookings which fail to produce any revenue.
In the current difficult times for
the airline industry, it is essential that carriers realise all the revenue
from each sale and avoid any unnecessary revenue leakage. Revenue can be lost
when a booking is made and then not used, thus denying the seat to another
passenger and the carrier loses a sales opportunity. Although overbooking is
one of the solutions used by carriers to combat these problems, it inevitably
carries risks and produces additional cost so is not the ideal solution.
The concept of protecting an
airline's revenue from leakage is an issue that is well recognised across the
industry and has resulted in several system solutions,
developed internally by the airlines or by third-party providers, to partially
remedy this industry problem. Two solution providers have recently been
purchased by two of the GDSs (Sabre and Amadeus) as yet another useful revenue
stream, rather than as a free service to lessen the impact of a booking process
that is not robust. The acquisition, implementation and maintenance of these
solutions adds yet further costs to a carrier in attempting to rectify or
minimise the effects of GDS bookings that should be but aren’t robust at the
time of creation.
A.R.I.G. has agreed that the ideal solution for both airlines and travel agents to this problem would be to have validation of the Ticketing Time Limit (contained in the Fare Rule) built into the GDS software. The attraction of this solution is that behaviours in the marketplace are then focussed on best practice, which is to the advantage of everyone involved, the paying customer, the airline, the agent and the GDS themselves. A.R.I.G believe that the validation functionality should be provided in such a way that the GDSs link the validation to the Fare Rules data, so that individual carriers can maintain the integrity of their own data and processes. Due to legal constraints it is not possible for carriers to discuss a common format or policy.
This
solution requires first to make a price mandatory for each booking as it
is today done on any internet sale site. As airlines do not sell a seat but a
product with a price and conditions, this mandatory fare quote will develop the
transparency for the customer.
At the last ARIG conference, the carriers felt strongly that they entrust the GDS with their most precious commodity, namely their inventory of seats and look to the GDS to provide a responsible solution to this issue, quickly.
We are aware that development work is
underway at some of the GDS, but feel there needs to be greater urgency to
provide an industry solution. ARIG members are very keen to see this
functionality delivered as soon as possible as we believe there are significant
benefits to be achieved at a crucial time for the industry.
I look forward to receiving your
views on this in the near future, which I can then distribute to our members
and display on our ARIG website (www.arigroup.org)
in the secure pages, subject to your agreement. Might I request that you reply
to this letter by
Many thanks for your time in dealing with this
important issue for our A.R.I.G. members.
Yours faithfully,
Paul Rose, A.R.I.G. Chairman.